Invest in Bavaria is the official business promotion agency of the Free State of Bavaria. Its mission is to support companies from around the world in establishing, expanding, and managing their operations in the region. By providing tailored guidance and practical assistance, the agency helps businesses navigate the local economic and regulatory environment efficiently, facilitating successful market entry and sustainable growth. The agency offers a wide range of services, including site selection, market and location analysis, networking opportunities, and guidance on legal, tax, and administrative matters.

Bavaria’s strong and diverse company landscape offers a particularly attractive environment for investment. The region is home to advanced manufacturing, automotive and mechanical engineering, information and communication technology, biotechnology, renewable energy, and a growing start-up ecosystem. Its industrial and innovation base provides companies with access to competitive suppliers, potential customers, and collaboration partners across a range of sectors. The region’s infrastructure, skilled workforce, and research institutions further enhance its appeal as a hub for international business.

Strategic initiatives such as the Hightech Agenda Bavaria illustrate the state’s focus on innovation, digital transformation, and the development of future technologies. By highlighting sectors of strategic importance, supporting research and development, and fostering collaboration between academia and industry, these initiatives make Bavaria a forward-looking and attractive location for investment.

The UK is a key market for Bavaria. Therefor the Office of the Free State of Bavaria in the UK was established in 2022 to serve as a one-stop point of contact for British companies interested in Bavaria and supports Bavarian companies entering the UK market. The Office also promotes various bilateral initiatives to strengthen economic exchange.

The German British Business Summit on 15 October provides an opportunity to engage directly with companies, investors, and policymakers from the UK and Germany. The Summit allows the agency to share information on business opportunities, regional advantages, and investment prospects, while facilitating dialogue and the exchange of practical experience between participants.